Magic of Packaging and Design
May 7 is a special date for the believers of design all over the world. It’s National Packaging Design Day. Brand packaging opens the space for a lot of innovation, out of the box thinking for designers. More so, because it gives them the ability to do something for the consumer at the point of purchase. Studying the trends of packaging worldwide, the art of Zen minimalism has inspired work of a lot of brands lately with numerous brands minimising the colours, dimensions and elements overall on their packaging design. For the packaging community and enthusiasts, this day is a reason to take a moment and appreciate the craftsmanship involved behind good packaging. We believe in the magic of packaging and design, and this day only gives us one more reason to believe so.