Published inVentureSurvey: SEO for AI (or GEO), SEO Is Alive & Well, SEO Budgets Increasing, Everyone is ConcernedI spent a considerable amount of time reaching out to business owners and (mostly) in-house marketing teams to find out what they think…Oct 27A response icon1Oct 27A response icon1
Published inVentureReddit as a Getaway to Google Search (and ChatGPT): Do’s and Don’tsA few weeks ago, I started my own subreddit to curate everything useful that relates to optimizing for LLMs.Sep 25A response icon4Sep 25A response icon4
Published inVentureHow Important is SEO for AI Visibility (AIO/GEO/SEO for AI)?The search industry is definitely changing due to the rapidly evolving AI technology. And these changes are dramatic on many levels…Aug 21Aug 21
Answer Engine Optimization (AEO): What Is It and How to Optimize for Questions?Answer Engine Optimization is not a new concept. We’ve been talking about Google turning into an answer engine (versus a search engine)…Aug 8A response icon2Aug 8A response icon2
The Traffic WILL Keep Dropping… Are You Ready for a Possible No-Traffic FutureWe keep talking about traffic and organic click-through declining for everyone across any niche or business model.Aug 1Aug 1
Intent-Based Optimization: This is What SEO and GEO/AEO/AIO Have in Common (Yet, not Quite)While we keep debating which of new acronyms are going to stick, let’s not forget the most important thing traditional search and AI-driven…Jul 18Jul 18
Published inVentureGEO (Generative Engine Optimization): What Does That Mean?Generative Engine Optimization (GEO) is a new-ish term that seems to pick it up in popularity, whether we want that or not.Jun 19Jun 19
Reddit OWNS the Bottom of the Sales Funnel (And Businesses Fail to Do Anything about That)Last week, a few new Reddit-related studies were published showing the incredible power of Reddit in influencing online buying journeys…Jun 16Jun 16
Generative Engine Optimization (GEO) & AI Optimization (AIO) vs SEO, Explained CLEARLYIt is finally time to explain all these acronyms clearly, so that everyone can understand.Jun 13A response icon1Jun 13A response icon1
Published inVenture“EEAT Optimization” is Crap. Differentiate Your Brand to Become a DestinationThe term “EEAT Optimization” is being used more and more often, and in most cases (as it usually happens in the SEO industry), the…Jun 6A response icon1Jun 6A response icon1