This story is about how I designed a new identity for ITST, a learning platform boarding on a mission to make high-quality education accessible to everyone. — The use of 8-Bit graphics in modern games and interfaces has gained a lot of momentum in recent years. One of the biggest reasons why almost everyone is embracing modern 8-Bit look and feel is that they evoke something really powerful: childhood nostalgia. …

I explored people’s decision-making process when thinking about traveling and redesigned the flight booking experience for an international airport in Romania. The overall information architecture was completely revised, together with their main user flows, platform layout, user interface, style guide, and branding guidelines. — The documentation for understanding the needs of the users began by researching the way travelers plan their overseas trips. The 2017 DIGITAL TRANSFORMATION REPORT and Travel Trends: 4 Mobile Moments Changing the Consumer Journey Study helped me understand the behavior of a person planning to travel. …

Passing on your skills, supporting good causes, or mentoring a promising talent. Everyone has their own way of giving back. Here’s how I found mine! — There’s a lot of ways you can give back to your own design community, and I encourage you to explore every path that feels right to you. For most professionals, giving back to the community means sharing anything related to design that peers might find of value. …

An epic hackathon that ended with our prototype being ranked as one of the best global solutions with the most potential to improve life on Earth. — My fellow designers and I are passionate about solving real-world problems. We truly believe that by working together, we can deliver products that could one day save lives. That’s why NASA’s Space Apps Challenge was so exciting! This project challenged us to find a creative way for people to prepare…

This is the third part of an article series. To read the introductory notes about user experience research and design tips, click this link: READ PART I As long as you avoid transforming it into a linear process, design can be a powerful tool in the course of building a…

This is the second part of an article series. To read the introductory notes about user experience research and design tips, click this link: READ PART I. One of the biggest Lean UX myths is that these guiding principles will get you to a solid stand-alone UX strategy. Well, there…

In this article, I will be bringing forward several ways that would allow people who are building digital products to stand a better chance of success. We’ll explore some basic methods to define a successful product, design its architecture, and develop a strategy to build and launch it. — When we start building products, we are not so sure about how they are going to be used. …

This is a story about parallel thinking. It’s about how I changed my creative process in order to achieve better solutions to the problems I was facing at work. — Being the only designer in the room, I often found myself struggling to prove a point, backing my statements with data and real world examples, nevertheless ending up outnumbered by other opinions. Infusing the team culture with a new method of designing solutions (and moving forward with creative proposals) helped…