Serena Burkard — Entrepreneurial Tips for Professionals in the Field
Serena Burkard is a natural entrepreneur who understands the meaning of success as a business owner. She is currently operating two businesses, one involved in e-commerce, and the other involved in child care services for families. Entrepreneurs take on risk to make their dreams realities, so here are some tips for professionals in the field.
As an entrepreneur, you have to be able to manage risk. Entrepreneurs aren’t just business owners; they can also act as investors for other business owners looking to get their companies off the ground. Always do your research so that you can better manage risks throughout your major financial decisions. Those who are willing to do their research minimize their overall risk immensely.
Learn how to make smart decisions and enjoy the risks you do take. As an entrepreneur, risk is just a part of the field. You need to be able to do your research, but it’s also important to understand that there will always be some risk involved in each decision you make. Risk-taking is almost synonymous with entrepreneurship. To start and support your own business, you’ll have to put your career, personal finances and even your mental health at stake. For most, the prospect of making your own decisions and being in charge of your own destiny is worth it. But if you’re going to be successful as an entrepreneur, you have to be prepared for the risks and challenges that come with it.
If you are able, it’s best to start a business while you’re still employed elsewhere. Before you venture into the world of business ownership, you may first have to say goodbye to your current job, and in some cases, your career. Some people have the luxury of a backup plan — an option to resume your career in case things don’t go well in your independent business. But for most starting entrepreneurs, the choice is a risky plunge. There’s no guarantee of your personal income, especially in the first few months and years of your company’s existence, and you’ll probably be too busy to secure or sustain an alternative line of income. While some entrepreneurs are able to start their businesses relying solely on external funding, many entrepreneurs have to sacrifice their personal capital by using their personal savings to launch their business. Serena Burkard is an intelligent individual who understands how to be successful in business. She understands how to manage risk through research, and prepare for and mitigate risk.
