DON’T LET YOUR SPORTS SPONSORSHIP BECOME A MEME — QUICK TIPS
Everybody these days enjoys a good Meme. But the last thing you want, is for your sponsorship to become one.
Quick Tip #4 — Check your message. If you are going to drop millions on a superbowl commercial, print ad, or sponsorship, be sure…
WIN AT SPORTS MARKETING BY AVOIDING THESE SPONSORSHIP FAILS
With the sports industry on the rise according to the 2014 PwC Sports Outlook forecast, revenue is growing at a compound annual rate of 4.5 percent projected through 2018, we should expect more brands to be jumping into the sponsorship arena.