Scott FriendThe Age Of AI In Commerce: Have We Achieved One-To-One Customer Engagement At Last?Ever since online commerce took off in the late 1990s, brands have been deploying technology to better understand their customers. The…Jul 22, 2021Jul 22, 2021
Scott FriendThe “Mirakl” Of Marketplaces For B2B And B2C CommerceAt Bain Capital Ventures, we spend a lot of time thinking about the future of commerce. Over the last decade, billions of venture capital…Feb 28, 2019Feb 28, 2019
Scott FriendBrand New World. Old Rules.Originally published in The Lead Quarterly in July of 2018.Aug 17, 2018Aug 17, 2018
Scott FriendHow Microsoft’s Acquisition Of Semantic Machines Will Enable A New Paradigm For Conversational…Today our portfolio company, Semantic Machines (SM), was acquired by Microsoft. We were fortunate to be early to the trend of…May 21, 2018May 21, 2018
Scott Friend#BackedbyBCV: 1:1 Communication That Brands And Consumers Love — Why We Invested In AttentiveInvesting for a second time in founders who successfully built and sold a great business the first time around isn’t exactly a tough…Mar 14, 2018Mar 14, 2018