Golden Rules of Spamming

Scammers are fascinating creatures. I mean, they are one of the most creative animals on earth and yet no one likes them.

They spent hours coming up with a plan to scam others and the next few hours convincing the person to send him the money by building “trust.”

Every other day, we came across a scammer, and if you’re an active member of any forum, you’ll hear the scam stories a lot.

Today in the morning, I faced a scammer. I knew from the beginning that something was fishy but, let the conversation going to see for myself how these scammers lure others.

After a long (intentional) chat, I observed few silly mistakes made by him (let’s just assume the person on the other side was a guy.)

This article is all about his mistakes and how other future scammers can avoid them to be a better scammer.

But, the first thing first.

How & Where Do I Met This Scammer?

Every morning after I’m done​ with exercise and email checking, I log in to BlackHatWorld forum and browse new journey and ways people are making money.

For those of you who aren’t familiar with BHW, it is one of the most active fora for SEO strategies and “make money online” methods. People share new approaches and their projects.

While browsing a homepage, I came across an unusual selling thread. Bhw doesn’t allow selling things if you aren’t a premium member and your trading thread has been approved by an admin.

But this thread was all opposite.

His account was few days old, had no profile picture, and only two posts.

The guy was selling a 153k YouTube channel for just $40. Here is the YouTube channel.

I knew he is not a legit user, but still went ahead and contacted him on Skype.

Based on our chat, his profile, and his mistakes, I’m writing down these 6 Rules for Scammers To Not Screw Up.

This piece of article is dedicated to all those scammers who are new to the field and are making silly mistakes.

Let’s dive in.

6 Golden Rules of Scamming, Every Scammer Needs to Learn

Six Golden Rules of Spamming — from The POV of A Regular Internet User

Rule #1 — Build Your Profile

The common platforms a scammer use to scam people are social media channels or forums.

And the important here part is your profile.

Make your profile look legit — with a real person photo, dozens of friends (or posts), and active engagement.

When you make a post with a real-looking account — your first impression is no longer of a scammer.

And first impression matters. By building your profile, you have developed a trust.

Your first impression will turn from a scammer to a real person.

Now, let’s consider some of the users have believed in your sales thread and have contacted you on Facebook or forum.

There are almost zero chances that the conversation will be continued​ there. The users will prefer talking over at Skype.

Which indirectly means, you’ve to create a real looking profile, again.

Here is how the Skype profile of “the scammer guy” looked -

The Scammers Profile

Observed what’s​ wrong?

1. No profile photo
2. A sh*t name
3. And Bio which shouts he is a scammer.

And this​ is how a profile of real Skype user looks like -

Complete Skype Profile
  • A photo with a face
  • Unique username
  • Contact Details
  • A Bio about his/her hobbies, passion, or profession.

Lesson Learned: First build your profile as a genuine user and then start your ‘spam process’

This reason was enough for me to declare him as a scammer. But let’s keep it going.

Rule #2 — Don’t Sell for Dirt Cheap

It is the most shared and dumb mistake a scammer make. They’ll try to sell a large account, website, or any product for low dirt price.

In my regards, “the scammer guy” was trying to sell a 153k YouTube Channel for $40.

Seriously? Have some common sense. Even if you consider 1000 subscribers worth $1, it is still $153.

According to the analytics dashboard, he shared with me; the channel earned $566 in the last 30 days. WTF!!

YouTube Earning Proof

Even if I let the channel stay idle, it’ll still make me more than $40 for ages.

Doesn’t make sense, right?

Lesson Learned: Be realistic.

#3 — Negotiate

For the sake of scamming, start negotiating.

99% of scammers will never reply back even if you pitch a half price.

They’ll be like, okay, give it to me whatever you want.

And that’s the most suspicious part of dealing with a scammer.

If a legit user is selling something, he/she will try their best to get the maximum value for their asset.

So, next time you want to scam someone, start negotiating. At least try to do it.

#4 — Have A Better Story

Behind every sale, there’s a good story.

But scammers don’t get that. They don’t understand the worth of the story.

The most common reasons a scammer will use to sell you fake products are -

1. I need urgent money
2. I no longer use that “thing, “ but it is in an excellent condition
3. My mom asked me to give it up, and I don’t want to throw it out.

In my case, “the scammer guy” was selling a YouTube account which wasn’t updated from last year.

However, as mentioned, it was still making $600+ from ads.

The reason was, he left updating the channel, and didn’t want to be a YouTube gamer again.

If it was something more genuine like “Since I can’t, I want some other gamers to take over the account and post regularly” then I might have fallen into it.

#5 — Don’t Use Old Screenshots

Today’s age is the age of digital manipulation. Anyone can unexpectedly change the images using Photoshop.

And that’s what has caused us to believe less in images & screenshots.

However using old (or probably photoshopped) screenshot is a bad idea.

I asked “the scammer guy” to send new analytics of the channel. And this is what he sent -

Look at the dates. First of all, that’s not today’s date.

This whole conversation happened on 1st June 2017, and the analytics was till 27th May only. It merely signifies that he was using an old image grabbed from somewhere.

Also, the date and time were cropped so that I couldn’t see what time he captured the image.

Lesson Learned: Don’t use old screenshots and use your Photoshop skills to make everything up-to-date.

#6 — Avoid Making Family Excuses When Asked for Proof

Because I wasn’t satisfied with the screenshots, I asked the guy to do a short video of the YouTube analytics.

And this was his response -

Seriously? You can use the laptop to send screenshots but can’t​ make a 10 seconds video because you’re ​at your uncle’s and your cousin is right beside you?

And if that’s a true situation, then why on Earth would you choose this day to sell your precious YouTube channel for low dirt price?

You could’ve done that later when you had access to your PC.

And the next family excuse was when I asked for another screenshot of analytics of the last week only.

The response was -

I don’t know how, but the guy did manage to bring the screenshot I asked. However with the same mistake of old date and unknown date & time.

Lesson Learned: Give an excuse which is acceptable. Technical problems and other legit excuses may work better.

But, get rid of these Family Excuses.

Final Words

Being a scammer is an art which very few can master.

However, if you still want to give it a try then strictly follow these Six Golden Rules of Spamming.

Have a happy scamming life.

About Author: The story is shared by Shafi Khan. An SEO Consultant, Blogger, and IM’er. Read his personal blog or connect with him on Twitter.

Share your thoughts below. Let’s discuss.