PinnedVoter Abstention & Consensus in DataMy thoughts on voting as a data collection process, analyzing abstention and its impact on consensus.Nov 6, 2024Nov 6, 2024
PinnedFutureproof TMT — Principles and Projects for a Better InternetTheWhen formulating the ideas for what I would focus on in 2024 after exiting and winding down my ad-verification company, MMI, I thought…Sep 24, 2024A response icon1Sep 24, 2024A response icon1
Media Measurement: Devices vs. “People”This is an excerpt from my book Transparency, Metrics, and Money: A Marketer’s Guide to Digital Advertising.Nov 10, 2024Nov 10, 2024
Tallying Trouble: Counting Ad ImpressionsThis is an excerpt from my book Transparency, Metrics, and Money: A Marketer’s Guide to Digital Advertising.Nov 10, 2024Nov 10, 2024
Google is the East India Company of the InternetSilicon Valley colonized the internet as it grew and spread across the globe. It’s now having a true reckoning, as every tentacled empire…Sep 24, 2024Sep 24, 2024
Eating In The Dark #2: Confessions an ex-operator of MFA sites turned anti-adfraud-crusader.Shailin Dhar writes about his experience working as an operator of sites that monetized low quality ad-traffic into programmatic media…Jun 21, 2024Jun 21, 2024
Eating In The Dark — #1 — Adtech & Adfraud ResearchJun 19, 2024A response icon2Jun 19, 2024A response icon2
Eating in the Dark - Adtech & Adfraud - June 17-21Deep dives into adtech issues, traffic monetization, and the dwindling integrity of research on adfraud. Revelations from an ex-operator…Jun 17, 2024Jun 17, 2024