Shamsi BrinninUX CollectiveThe ROI of design collaborationA quantitative approach to design ROI that puts collaboration at the centerJul 273Jul 273
Shamsi BrinninUX CollectiveDesign is not really a thingTake it from a designer: design is a force at the intersection of constraints.Jan 159Jan 159
Shamsi Brinninresearchops-communityBreaking the Double Diamond with iterative discoveryProject handoff is painful, ubiquitous… and unnecessary. ResearchOps is ideally placed to enable this transformation.Aug 1, 2023Aug 1, 2023
Shamsi BrinninUX CollectiveThe case for UX as the General Manager of product designThere is much discussion these days on the dilution of UX and its inability to say, definitively, what the hell it is. I wade into this…Jul 8, 20233Jul 8, 20233
Shamsi BrinninUX CollectiveEnding design handoff: this is our fightIf we, as designers, don’t fight to end the design handoff sh** show, then who will?Feb 27, 202312Feb 27, 202312
Shamsi BrinninUX CollectiveWhy No-Code tools are ready to disruptWith the right tools, we can close the gap between product and engineering.Feb 20, 20231Feb 20, 20231
Shamsi BrinninUX CollectiveEmpowering design is a business game changerAnd we’ve got the empirical receipts to prove it.Feb 12, 2023Feb 12, 2023
Shamsi BrinninUX CollectiveWhy the UX handoff is utterly brokenThe second half of my two-part interview on how I’ve iterated the No Handoff methodJan 9, 2023Jan 9, 2023
Shamsi BrinninUX CollectiveAre silos where UX goes to die?Prototyping is a simple (not easy) catalyst for transformative change in UXDec 14, 20225Dec 14, 20225
Shamsi BrinninUX CollectiveWhy I moved on from FigmaFed up with front-loading design? This is what I do instead.Oct 29, 202222Oct 29, 202222