How to Create Engaging YouTube Shorts From Scratch
With short-form video content gaining popularity on TikTok, Snapchat, and Instagram, YouTube decided to introduce YouTube Shorts in 2020. Shorts enable creators to engage with a wider audience with 60-second-long videos.
Users watch one billion hours of video content every day, so there’s a good reason why creators would leverage this, through Shorts, to gain exposure and attract viewers from around the globe. After all, short-form videos can capture and maintain viewers’ attention with little effort.
YouTube Shorts offers creators a platform to deliver entertaining and informative content that connects with audiences in seconds. Because it’s easy to make shorts on the platform, YouTube is now the most popular video-sharing platform, with over 2.7 billion active monthly users as of 2024, compared to TikTok’s 1 Billion active monthly users.
In this guide, I’m going to demonstrate step-by-step how you can create YouTube Shorts, track their performance, and monetize them.
TL;DR: A Quick Overview of How to Create YouTube Shorts
1. Directly record a YouTube Shorts video
- Open the YouTube app on your mobile device.
- Tap the “+” icon at the bottom center of the screen to open the…