What is Lead Generation in Digital Marketing: A Comprehensive Guide
What is lead generation in digital marketing? How do you get more leads online? These are questions I encounter regularly from small business owners, entrepreneurs, content creators, and influencers.
And they’re important questions for anyone who wants to grow their business online. After all, finding leads is a necessity for all businesses. But, it is also a major challenge that every single marketer faces today.
I have been there myself — struggling hard to get leads while I was just starting my entrepreneurial journey. But over the years, I’ve found what works, and today I want to share it with you.
Even if you are starting out into digital marketing, this post will help you understand what a lead is and how to generate more leads to grow your business.
Disclosure: This content may contain a few affiliate links, which means if you click on them, I will get a commission (without any extra cost to you).
What is a Lead?
A “lead” is someone who has shown interest in your product or service. For example, if you’re a company that…
