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Photo by Gia Oris on Unsplash

Starting is hard. But, it is one of the most important things that any team can do. Not because of the need to get work done, follow a plan, or reach a goal, but because starting gives people the opportunity to learn.

I’ve never been on a project that doesn’t evolve or pivot almost immediately because of information uncovered in those first days of development.

Change is inevitable, and the byproduct of assumption validation. We all make assumptions about what we think the market or end-users of our services or software want. …


Sharlene McKinnon

Geek. Multiplier. Leader & Mentor. Digital Humanities. I work at the intersection between humans + technology.

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