Shaun BondinAdpulseOur Top Tips For Taking Over a Google Ads Account From Another AgencyIntroducing the number one “Golden Rule” that’s critical but oft ignored…. Thou Shalt Not Rush In And Rebuild Straight Away! Unless the…Nov 18, 2022Nov 18, 2022
Shaun BondinAdpulse6 Strategies To Skyrocket Your Google Shopping AdsAre you running Performance Max or Google shopping campaigns and aren’t sure how to improve performance, given the lack of levers to pull?Oct 28, 2022Oct 28, 2022
Shaun BondinPPC SamuraiWhy Use Google Ads Smart Bidding?Google Ads Smart Bidding has been around for quite a while. It was first introduced in 2018 and has evolved into a powerful tool to improve…Oct 17, 2022Oct 17, 2022
Shaun BondinPPC SamuraiThe Good, The Bad, and the Useful — Google Ads Bid StrategiesGoogle Bid Strategies — What they are and how best to use themJul 18, 2022Jul 18, 2022
Shaun BondinPPC SamuraiGenerate More Traffic & Get More Conversions With A Parallel Campaign StrategyWhat is a Parallel Campaign Strategy?May 15, 2022May 15, 2022
Shaun BondinPPC SamuraiHow To Sculpt Shopping Campaigns For Specific Search TermsWhen running traditional shopping campaigns on either Google or Microsoft Ads, we’re often asked for our opinions on the best strategy to…Mar 7, 2022Mar 7, 2022
Shaun BondinPPC SamuraiIs it a bad idea to make frequent changes to your PPC budgets?Spoiler alert — No. But like all things, you need to be strategic about what you change and when.Feb 7, 2022Feb 7, 2022
Shaun BondinPPC SamuraiHow Long-Tail Agencies Are Doubling Their (Happy) ClientsAn Impossible Venn? Nope.Nov 28, 2021Nov 28, 2021
Shaun BondinPPC SamuraiHow to Design a Client-Winning Budget Proposal for Paid SearchAs Google and Microsoft Ads managers, one of our primary client-facing jobs is to discuss budget allocation with clients as part of our…Oct 6, 2021Oct 6, 2021
Shaun BondinPPC SamuraiWhen You Should (And Shouldn’t) Bid On Brand TermsIt’s a question I’m mostly asked by clients who want to know why they should have to pay for what might come to them organically.Aug 2, 2021Aug 2, 2021