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Now, more than ever, we need people who’re willing to make art. Becoming indispensable is no longer a luxury, it’s a necessity. It’s urgent.

It’s true that some old-fashioned companies are still relying on the factory model of compliant workers. They’re not looking for those who bring art to their work. Seth Godin brilliantly calls those who bring art to their work linchpins. It’s also true that these companies, sooner or later, will come to realize that this is not how it works anymore.

What’s more important, though, is that you come to realize that.

We’ve recently faced a challenge…


Blogging, running bookclubs, and, when at my full-time job, training customer care reps.

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