Shelby McGuiganThe 8 Most Effective Words to Use in Your Next EmailSometimes you think you’ve done all you can to increase engagement in your emails, but it’s just not working. And you may ask yourself…Aug 7, 2017Aug 7, 2017
Shelby McGuiganThe Email Blast is Dead: Here’s How You Should Really Connect with Your AudienceEmail blasts are dead.Jul 14, 2017Jul 14, 2017
Shelby McGuigan4 Email Newsletter Ideas for BloggersAn email newsletter is a great way to promote the awesome content you publish on your blog. According to a study from Radicati, a message…Jul 14, 2017Jul 14, 2017
Shelby McGuiganGet Started with Email Automation in 6 Easy StepsEmail automation — everyone’s doing it! Or at least they should be. Ninety percent of marketers say email automation is key to success.Jul 14, 2017Jul 14, 2017
Shelby McGuiganHow to Use Segmentation for Targeted, Automated Welcome CampaignsWe talk a lot about welcome emails on our blog (I’m sure all of our regular readers are nodding in agreement!).Jul 14, 2017Jul 14, 2017
Shelby McGuiganGet Your Emails Opened with These 7 Expert Subject Line TricksA common thing people ask when getting started with email marketing is, “How can I improve my subject lines to get my emails opened?”Jun 30, 2017Jun 30, 2017