Being Professional Online

My First Blog Post

Alright, you guys will have to bear with me here. I’ve never had a blog before, so you guys get a front row seat to the show, and the show is me trying to make this a coherent, easy read for anyone who might stumble upon it. That being said, that probably wasn’t the best introduction for a writing on my thoughts on how to be professional online, but that being said, that’s how I am going to kick this off.

You’ve been online before. I mean, you’re reading this, and even so, who hasn’t? So since we’ve got that out of the way, and you’ve read things online, odds are you’ve seen some pretty unprofessional things be posted from all different kinds of people, and let’s be honest, it is the absolute worst! And what makes it even worse, is how easily avoidable it can be to be unprofessional.

First Things First

In my class I’m taking here at West Texas A&M, we’re reading a book that speaks exactly on this subject. “What Happens on Campus Stays on YouTube” by Erik Qualman gives all different sorts of insight into this topic, he mainly speaks on keeping up your online reputation, and by following the guidelines he gives, having a professional presence online should be pretty simple.

In his book, Qualman hits on topics like review of what we post, in an appropriately titled section, “Measure Twice, Post Once.” This is one of the biggest and most important tips he gives in terms of having a professional presence online, because if you always take a second look at what you post online, review it, and remove anything that might come across as unprofessional, thus keeping you from posting something that could hurt you and your reputation in the future.

“According to a Jobvite Social Recruiting Survey, 93% of job recruiters reported looking at a candidates’ social media profiles during the job application process.” (Qualman, p. 41)

If that isn’t motivation enough to check what you post before you post it, I don’t know what is. It can literally be the difference between getting hired or not. Pretty big implications on those seemingly meaningless tweets.

“Enough on that book. What do other people have to say about it?”

Because more people than just Erik Qualman have something to say about having a professional online presence (Not to diminish what Qualman has to say, it’s just important to have more than one point of view!) And thats just what I want to help you out with.

There’s one opinion piece online from Mashable that I enjoyed reading, and I feel like if you are wanting to get more tips on having that respected online presence, this is a great place to start.

One thing that this article hits on that I feel is extremely understated in today’s society, is offline interaction. It mentions the idea of using social media as sort of a companion, or compliment to face-to-face interaction, which is irreplaceable. This helps build that respect that helps you out in all facets of whatever area you use your presence in.

In Conclusion. . .

So you’ve read all this, and hopefully you got something out of it! I know just from reading Qualman’s book, and the occasional read of an online article like the one I featured here, I feel like I have really upped my social media game, and have been a little more professional in the process. So hopefully you find use for these tips, because who knows, it could be that little difference that gets you that dream job! So get out there, and be a pro.