The Day I Decided to Become GaryVee
Gary Vaynerchuk

“Patience is just so grossly underestimated.” So true! I was very impatient in my teens and 20s and 30s. But by 2004 (in my late 40s), I launched a ten-year campaign to change the culture around business ethics. At 57, I figured out what I wanted to be when I grew up—the guy who showed the business world how to profit by creating and marketing products and services that turn hunger and poverty into sufficiency, war into peace, and catastrophic climate change into planetary balance.

It took more than three years before I was ready to really move that forward, but in the interim, I 1) did a TEDx talk and a bunch of other speaking on this; 2) put together a telesummit that flopped because I wasn’t ready; 3) wrote Guerrilla Marketing to Heal the World and got it published; 4) educated myself not only about what was out there but what skills I needed to make that leap; 5) put up new websites at and; and 6) worked consistently with a business coach who was very supportive of this new work.

In other words, I was not wasting time. It took longer than I thought, but I hung in, and things are beginning to click into place. At 60, I feel the best years of my career are still ahead of me. Also, if the excellent pattern of each decade being better than the previous one continues (and I believe it will), the best years of my life are still ahead of me. A great place to be!

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