Udemy Review: Battle of Their Top 3 SEO Courses

Review of Udemy’s: Complete 2017 SEO Training With Top SEO Expert Peter Kent!

This Udemy course is by long-time search engine expert Peter Kent. I got it because it came up in the Udemy search results when I search for Jason-LD. As I had mentioned in other posts, Udemy’s search engine won’t always find you the best courses!

To be completely fair, this is a beginner through an advanced course. I’ve been doing SEO nearly as long as Peter Kent, so my knowledge is on the superior side. If you are new to SEM, this would be as good a place as any to learn the basics like meta title, description, connecting search console and how to get indexed.

Some Training Is Outdated

Some of the subjects he touches on aren’t relevant these days, such as submitting to search engine directories, meta keywords, how content isn’t important opposed to links, submitting to search engines and DMOZ.

I like and what makes up about 40% of the curriculum, is if you have been in the SEO Community you have the for years that “links are dead“. The fact is this couldn’t be further from the truth. Google’s core “PageRank” algorithm was invented by co-founder Larry Paige hence the name “PageRank.” Google used to display Page rank in a browser extension, but it hasn’t released a public update of PageRank in over three years. It seems unlikely that the will again.

Are Links Dead Yet?

That said, if links and PageRank are dead, why does Google not want public access to this data? And why are they still concerned about link pyramid schemes? The answer is simple it’s because they count!

A great example Peter Kent gives in the training is the subject of the nofollow tag. The Nofollow tag was primarily invented as a way devalue comment spam in blogs. It tells Google not to add trust or to the site that it is linking. All of the links in Facebook and Twitter use the Nofollow tag. Google has indexed millions of pages on both platforms. It seems almost ridiculous for Google to be wasting its resourcesindexing all of this data if they are not using it because of eight letters of code.

Along with the advice on building more links, he also ones you about the dangers of toxic links, to never do reciprocal links and the importance of quality over quantity.

About Peter Kent

Peter Kent wrote “Search Engine Optimization for Dummies” in 2003 and has been active in the field of technology since 1979, which adds a nice historical element. He discusses the original name Google being Backrub (I’ll link you/you link me), some of the most famous Googlebombs (miserable failure), why they work and why the PageRank algorithm is the whole reason Google has been able to dominate in search.

To sum things up, at least from my perspective it was like watching a movie that didn’t get good until you’ve watched half of it. There is a lot of value in Complete 2017 SEO Training With Top SEO Expert Peter Kent!

Conclusion

Unlike other review sites, who are also affiliates and give five-star ratings to everything but have never touched the product, you can see by the screenshot I completed all eight hours. Did I get value from it? Sure. If I was less experienced it would have been being more. So if you were asking me if I endorsed this course, for the full $200 price. I can’t say YES, but if you are new to SEO he explains in basic topics as good as anyone. I would wait for one of those Udemy discounts and if you can pick up this training for $10-$15 bucks, its a gem!

#2 Udemy Review: “SEO Training: How to Get to the Top of Google with SEO”

#2 Udemy Review: “SEO Training: How to Get to the Top of Google with SEO”

Udemy Review: “SEO Training: How to Get to the Top of Google with SEO“! Why does Udemy always make course titles so long?
Anybody who knows about SEO will tell you that’s too long for a title tag! In full disclosure, before I review any one of these classes I take the whole thing! I’ve done this before as consumer, gone to review sites and they’ve given these great reviews. I was an idiot and didn’t realize they were affiliates!

What did I think of this course?

I’ve got to admit I’m a jaded. I’m an SEO, on the advanced side, but let me walk that back. If you were looking for a basic understanding of SEO, this course is as good or better than many.

That said, I’ll mention why there are better SEO courses on Udemy I’d recommend.

The first thing is on keyword research which is finding what the best keywords with the most volume and the least competition. Instructor, Daragh Walsh (whose Google Analytics course is excellent), shows you three tools to generate a thousand keywords. Next topic is the Google Keyword planner who isn’t valid anymore. Google has restricted keyword planner data, and he talks about the new hacks. He’s updating this course, that is always a good sign.

Next up, “assessing your competition”: I think you should send a copy this video to your clients because so often they have unrealistic expectations, “I want to be number one for hotels.” but they are the proprietor of some Hotel in some Bumpkin County. He explores “the perfect way to write your SEO content,” which is, in my opinion, to not overly SEO it just write it like a book.

URL optimization is covered, something a lot of people skip over, and how to write, title tags is imperative and the most important thing in this chapter.

10 Uncommon Reason The Listacles Can’t Be Stopped!

The next one is a grenade. Because it works, or it works now. “How to rock at your CTR with this little-known tactic”. There’s nothing little-known about it’s a stupid crap everyone does! “Listicles” aka “five super hot reason/secrets”. I can’t wait till people stop clicking them because that’s something that works now, but it won’t forever!

You will learn to “give your SEO a boost by doing your copy and tags and all that and getting your H Tagssprinkled in your content. H tags are an important tactic that people don’t mention. Normal people don’t write this way, but the geeks at Google expect every section of your article to have a different header, and if your keywords are in the header, it helps rank.

Next up, how to get more traffic with image optimization, then internal links which something I’ve always preached about and he touches on which is suitable types of backlinks when to get them. What SEO training would be complete without the great “debate of follow versus nofollow,” how to stop negative SEO (blackhat SEO) and how to protect yourself against malicious links. He says to use the disavow tool and I think that’s going to Google and saying, “I’m a spammer, lock me up.”

That’s just my opinion.

Daragh Walsh does, and excellent job explaining “social signals and backlinks (what’s the difference)”. That often can be confusing, before continuing how to steal your competition’s backlinks, traffic that’s with tools like SEMrush and Majestic SEO, and how to find key influencers in your niche. The next chapter is “guaranteed links modeling your success, ” and it is an advertisement for his analytics course. Then “visual resources” such as Pinterest and SlideShare. I think to know that SlideShare is being spammed pretty hard and stopped ranking, but it’s worth mentioning.

I always laugh at “earn links through guest posting which is somewhat of a controversial subject. He talks about Google Plus which, even though it’s a lame social network it is Google’s, so it only stands to reason activity there will help. Next, he shows a couple of ways you can perform SEO audits. One of them was with a Chrome extension which I now use.

He even touches on buying backlinks. Even though Google hates it, People will try to do it. You may as well give them the best practices (if you can call say that).

Last is, “technical SEO“: PageSpeed, search console, and checking for Crawl errors.

So what did I think?

If you’re just getting started an SEO or are early in your career this is good a place to start as any there’s nothing wrong with it. It’s a bit brief, in my opinion, but not a slacker. Daragh Walsh is a pro he knows what he’s talking about.

Review of Udemy’s Marketing strategy to reach 1,000,000 people with SEO by Alex Genadinik

We have another Udemy SEO course to review. This time we’re talking about “Marketing strategy to reach 1,000,000 people with SEO“, it’s a very bold claim by Alex Genadinik. I must be honest; I didn’t make it through this one. It started off good. Let me preface this review by saying this course is HUGE. It’s 13 hours long with 146 lectures. To me, it almost seems like a compilation of other courses that the instructor did in the past.

The Good, The Bad, and The Ugly

Every once in a while he does throw in some useful tips. The subjects covered are what you’d expect “long tail versus short tail, “A# page loop SEO (which old strategy, I don’t think works anymore), and “cornerstone” SEO from Yoast. CornerStone SEO where you have one or two pages on your site that you want to other ones are there to prop up your “hero pages“. The section on new websites and the challenges they face is solid. “Inbound marketing” (begging for links from your competitors) is another stupid buzzword which I hate. He continues into the pros and cons of “greyhat” links building and “white hat algorithm domination” which discusses how Google is likely using traffic as a metric.

Then he gets off into an extended social media tangent one of the good spots were on quora.com; not enough people talk about Quora. Most seasoned marketers know Quora is an SEO playground. He covers some tools like Buffer App, the importance of mentioning people (influencer marketing), revive old posts (refurbish your posts to make them Evergreen) and then an extensive thing on Twitter marketing that could have been a course in itself.

Then it started meandering into Facebook events marketing and lost me on other social, and YouTube marketing (I could teach him a thing or two about YouTube optimization), email referral, affiliate marketing, Amazon, PPC and why “the beginner’s section” is at chapter 16 is beyond me.

Unapologetic Conclusion

I wouldn’t say that Alex Genadinik doesn’t know what he’s talking about because he does. As I mentioned at the beginning of this review, this training seems like a compilation he might have pulled from a lot of other courses on similar subjects related to SEM. The problem is when the information comes from different time periods. By saying “different time periods” in the SEO world that can be two months apart because things change so fast.

To be honest, “Marketing strategy to reach 1,000,000 people with SEO” is all over the place, over promises, and under delivers. Sorry, I don’t mean to be a jerk, just being honest! That’s what we do at Shiny Object Reviews.

HINT: if you are looking for a good organic SEO course and you use a WordPress this training is MUCH better!

ROUND UP

Complete 2017 SEO Training With Top SEO Expert Peter Kent!

SEO That Works!

SEO is pretty simple, and this course explains it all:

  • Keywords for SEO
  • Preparing Your Site Properly
  • Understanding Content in SEO
  • Meta Tags, Formatting Body Text & Images, etc.
  • Boosting SEO with Structured Data Markup
  • Local-Search SEO
  • Understanding the Importance of Links in SEO and How they Work for You

Marketing strategy to reach 1,000,000 people with SEO

A review of Udemy’s marketing strategy to reach 1,000,000 people with SEO by Alex Genadinik is all over the place and unfocused and not the best choice.

  • Seems like a compilation of other courses, some info is dated.
  • Unfoucused, but with a lot of content not all SEO.

SEO Training: How to Get to the Top of Google with SEO

Daragh Walsh’s who is best known for Google Analytics on Udemy. We review: “SEO Training: How to Get to the Top of Google with SEO”

  • Geat course for those new to SEO
  • A bit brief
  • Escellent instructuror.

See the rest of Udemy reviews: