Going for Link Earning? Wait… Check if it is worthy enough?
The form of off page SEO activities have been changed a lot. You do not only need Clear link profile but also want to be safe from bad neighborhood. There is saying a lot these days that future of SEO is nothing and link building is dead, but this is not the fact. Links are still an important part of the website’s visibility and Search Engines give it major preference in its algorithm for search results rankings. Links are heart of SEO but every link is not diamond… Some work like toxic.
Web marketers need to look at a number of points while picking up websites on which you want to create back-link for your website.
Exact Match Domain
Website has domain name based upon commercial term. May be not everyone but this gives a red alert. Beware, may damage your profile. Basically having domain name similar to keywords is the old game now.
Domain Age
Existing websites having well reputation will have more value on having back-link there. I am not saying that do not take back link from new domain but old domains have some good metrics and user base. They will surely help you.
MOZ Metrics
Choose relevant websites having high Domain authority, Page authority and MozRank values. More the value, higher will be authority of website so for keeping our links of high quality, relevant metrics should be high!
Google it- Business name
Fire the search results of a query of Domain name… if it is appearing at top position, then it may be good option to pick up.
Link Profile
Important thing — Have a look at site’s link profile. Use a number of tools like Ahrefs, OSE etc for link analysis. Skip if this is linked with spammy sites or have unnatural links.
Adult Content on Websites
Check for adult content on website. If it is present in your niche relevant site, then it is a negative signal. Be alert!
Hidden Text/ Meta Refresh Redirect / Cloaking
Check if site is involced with-in any Black Hat technique! Search for hidden content, Meta refresh or cloaking segment.
Website Layout
Check the layout website… If it is designed for earn money, not for contributing users then do not use it. Move with other ones!
Advertising or Affiliate Programs
Check for excessive Advertisements or affiliate links on website!
Common Design Template
Several websites use common design templates. They may not be the best one for you… find better!
C Class IPs
Ignore set of websites having Same C Class Blocks.
Number of Pages indexed in Search Engines
Check whether individual user pages are being crawled by Search Engines or not. Select accordingly!
Copyright Year
It should be updated with the latest one.
Last Cached Version
Check the frequency of website crawling by Google and Bing — You will get benefit if links created on websites are read or visited by search engines.
Based upon all these parameters, choose only quality websites and earn positive back-link for your website. Links are like votes for your website so earn them hardly….