Once the competitors start implementing them together with everyone else on the market, delighters gradually shift their way down to basic expectations.
Choosing the Right Features with Kano Model
Aleksandra Bis (白雅 玲)

Reminds me of Snapchat stories. Once a feature that changed the market became blase as soon as Facebook ripped it off.

A single golf clap? Or a long standing ovation?

By clapping more or less, you can signal to us which stories really stand out.