Simon BibbyinBurst InsightsSleeve sponsorship & 19 other ways sports clubs can cash in on the brand value of their social…Following the FANtastic response to our 20 creative social video drills blog post, our latest scouting report features a different squad of…Mar 23, 2017Mar 23, 2017
Simon BibbyinBurst InsightsGuinness plans to be ‘the most popular beer in the world’ but it can’t rely on TV to get thereGuinness is working on a plan to become ‘the biggest beer brand in the world’ through social and digital channels in the hope that it can…Mar 17, 2017Mar 17, 2017
Simon BibbyinBurst Insights[slideshare] 20 Creative Things All Sports Clubs Should Be Doing With Social VideoFollowing the FANtastic response to the #fanengagement social video tips we posted all last week, we have pulled them all together in this…Mar 8, 2017Mar 8, 2017
Simon BibbyinBurst Insights20 Premier League social video drills every sports club should practice to boost fan engagementFor the first edition of Putting a Price on Social Video we analysed 1,000 top performing videos across all 20 clubs that competed in the…Feb 28, 2017Feb 28, 2017
Simon BibbyDo football fans only share when they are winning?In May 2016, Leicester City Football Club achieved something incredible. They became the fastest growing UK brand on Instagram. Their…Feb 24, 2017Feb 24, 2017
Simon BibbyinBurst InsightsWill Live Match Streaming Boost The Bottom Line Of Sports Clubs?The rise in live video streaming capabilities and consumer popularity has seen all the major social media platforms scrambling to sign…Feb 20, 2017Feb 20, 2017
Simon BibbyinBurst InsightsTen reasons why sports clubs will make money from social video in 20172016 saw social video take centre stage in the content marketing strategies of sports clubs and sports affiliated brands. From the sublime…Feb 15, 2017Feb 15, 2017
Simon BibbyinBurst InsightsPrinting the one thing more valuable than moneyA mentor once told me there are three motivators that convert attention into action: money, fame and access. Today we officially launched…Feb 13, 2017Feb 13, 2017
Simon BibbyinBurst InsightsHow To Get Your Hands On Our Sports Sponsorship Social Video Monetisation ReportIt gives me great pleasure to unveil the first instalment of our ‘Putting a Price on Social Video’ report series. Available to purchase at…Feb 9, 2017Feb 9, 2017
Simon BibbyinBurst InsightsSpencer FC’s manager: ‘YouTuber nets brands better value for money than Championship clubs’The manager for YouTube football personality Spencer FC believes the online star’s reach on social media offers sponsors better value for…Nov 30, 2016Nov 30, 2016