Simon Hutchings4 most-common design mistakes (and how to avoid them!)After 20+ years creating brands for businesses, we know the value of great design. But we’ve also seen the damage poor design can do, too.Jul 10, 2023Jul 10, 2023
Simon HutchingsIdentity system — extensive vs effectiveYour identity system doesn’t have to be extensive to be effective.Jun 25, 2020Jun 25, 2020
Simon HutchingsFailure is the path to design successIf you’ve ever heard ‘Perfection is the enemy of progress’ then it’s likely you or your business have suffered from getting something out…Jun 25, 2020Jun 25, 2020
Simon HutchingsWhy you need a long term design strategyWant some tips on how to get a better return on your design investment? Then a long term design strategy could be for you.May 4, 2020May 4, 2020
Simon HutchingsHow to preserve your brand with organised creative assetsIt’s second nature for creators out there to keep their creative assets organised, but it may be even more important to business owners or…Mar 31, 2020Mar 31, 2020
Simon HutchingsPlanning design around your business needsJust because it’s a current trend or it’s what your competitors are doing doesn’t always mean it’s right for your business. As designers…Mar 31, 2020Mar 31, 2020
Simon HutchingsAn insight into the branding processNow I do appreciate that this could seem a little misleading. A client comes to us, we have a discussion about their business, and then as…Mar 31, 2020Mar 31, 2020
Simon HutchingsSocks and sandalsOrange juice on cornflakes is one, and socks and sandals, sorry, Dads of the world, is the other. These are things that can cause us to…Mar 31, 2020Mar 31, 2020
Simon HutchingsFive ways white space can win you more businessThe Forgotten Component of DesignFeb 21, 2020Feb 21, 2020
