The Dangers of Toasted Snow, the Backfire Effect, and Brexit Lassitude

Simon Newman
Nov 7 · 4 min read

As a British-American transformation specialist, I often have to work in politically charged environments. Change causes emotions to run high, and in this environment Machiavellian constituents further their self-interested agendas by inflaming anger and fear rather than focusing on facts. When these manipulations happen, it always leads to bad outcomes.

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