Simplified OutlookIS THE HEAT OF COVID-19 FREEZING THE SALES FIGURES OF AIR CONDITIONERS?The changing demographics of India which include the rise of the middle-class group, the highest population of young people, aspirational…Jul 15, 2020Jul 15, 2020
Simplified OutlookParadox: Cutting of jobs and salaries but growth in large appliances. What’s the story?In a pre-COVID world, the disposable income continued to go up, urbanisation was increasing and the sales of lifestyle products such as…Jul 11, 2020Jul 11, 2020
Simplified OutlookIS FMCD INDUSTRY DURABLE ENOUGH TO REMAIN FAST MOVING?Introduction to Consumer DurablesJul 4, 2020Jul 4, 2020