Sergio Villasenor3 ways to take your influencer marketing campaigns to the next-levelInfluencer marketing continues to surge in growth with 93% of marketers ranking it as a high-value customer acquisition strategy. Despite…May 8, 2019May 8, 2019
Sergio VillasenorThe Question Experience-driven Commerce is Forcing Brands to AskLess than a decade ago shopping carts were the thing you needed the most, now they are hurting you in more ways than one.Nov 14, 2018Nov 14, 2018
Sergio VillasenorNever Too Early to Think Ahead; 3 Things to Keep in Mind Post Shoptalk 2018As Shoptalk 2018 comes to an end, retailers are faced with the noise of innovation. From augmented and virtual reality, conversational…Mar 23, 2018Mar 23, 2018
Sergio VillasenorShopify wants to #killthecheckout; why stop there? #killthewebsiteThe next time you are at an airport, or any densely populated area for that matter — look around. You will notice a lot of things; the…Feb 26, 20182Feb 26, 20182