US — Video Game Market, Forecast and Analysis 2023–2027
The US video game market is on a robust growth trajectory, expected to expand by USD 22.99 billion at a compound annual growth rate (CAGR) of 11.13% from 2022 to 2027. This substantial growth is driven by several key factors. One of the primary drivers is the rising penetration of smartphones, which has made gaming more accessible to a broader audience. As smartphones become more advanced and affordable, a growing number of people are engaging in mobile gaming, which has become a significant segment of the market. Improving internet access also plays a crucial role in this expansion. With faster and more reliable internet connections, gamers can easily download and stream games, participate in online multiplayer experiences, and access cloud gaming services.
Another important factor contributing to the market’s growth is the continuous evolution of PCs and gaming consoles. These devices are becoming increasingly sophisticated, offering more powerful hardware and enhanced graphics capabilities. This evolution provides gamers with more immersive and realistic gaming experiences, which drives demand. Additionally, the increasing popularity of eSports tournaments is a significant growth driver. These tournaments attract millions of viewers and participants, creating a thriving community around competitive gaming. The popularity of eSports has also led to increased investment in the sector, further propelling market growth.
Mobile gaming, in particular, is a major contributor to the market’s expansion. Popular genres such as action, shooter, sports, and role-playing games are capturing significant attention from gamers. These games are designed to be engaging and often include social and competitive elements that keep players coming back. The accessibility of mobile games, combined with their wide appeal, makes them a key driver of growth in the US video game market. Overall, the combination of rising smartphone penetration, improving internet access, the evolution of gaming hardware, and the popularity of eSports and mobile gaming are collectively supporting the robust expansion of the US video game market, making it a dynamic and rapidly evolving industry landscape.