Heather Robinson – Medium

Heather Robinson

Heather Robinson

Google Analytics & Bounce Rate — Should You be Worried?

Google Analytics is a fantastic free tool used by millions of website owners and marketers to track the traffic visiting their website.

3 min readAug 3, 2020

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Google Analytics & Bounce Rate — Should You be Worried?

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Heather Robinson

9 Ways to Build a Future-Proof Email List

With all this talk of GDPR and its impact on direct marketing, I thought it would be good to take a look at email marketing in particular…

5 min readJul 27, 2020

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9 Ways to Build a Future-Proof Email List

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Heather Robinson

Is your website costing you sales?

For some companies, driving traffic to their website is their main goal. Whether that’s through search engine optimisation, AdWords…

4 min readJul 21, 2020

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Is your website costing you sales?

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Heather Robinson

Why just having a website isn’t enough

It’s still surprises us, here at Skittish, how many businesses are prepared to invest in a website without sitting down and setting some…

4 min readJul 13, 2020

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Why just having a website isn’t enough

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Heather Robinson

How digital marketing can help businesses in a recession

Author’s comment July 2020: I first wrote this post back in 2014 when the country was still feeling the pinch following the recessions of…

4 min readJul 7, 2020

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How digital marketing can help businesses in a recession

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Heather Robinson

Can you manage your own Google AdWords account?

Employing an agency to manage your Google Ads and think you’ll save money by bringing it in-house? Here’s what you need to consider.

3 min readJul 2, 2020

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Can you manage your own Google AdWords account?

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Heather Robinson

Heather Robinson

✭ No Nonsense Digital Marketing Consultant ✓ Strategist ✓ Trainer ✓ Speaker ✓ Author ✓ MCIM ✓ Consistently Generating Leads for Clients Since 2005 ✭

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