S K PrasadThe Most Genius Marketing Campaign I’ve Ever Seen (And What You Can Learn From It)Today, I’m diving into a topic that’s close to my heart: genius marketing campaigns. As someone who’s been in the trenches of startup…Aug 2Aug 2
S K PrasadinSmarketer: Unpacking Business Strategies🦄 Marketing Mayhem: 3 “WTF?!” Strategies to Make Your Startup Unforgettable 🤯Tired of your marketing campaigns getting lost in the sea of sameness? Ready to shake things up and grab some attention? Good, because I’ve…Jul 30Jul 30
S K PrasadinSmarketer: Unpacking Business StrategiesThe Dunning-Kruger Effect: Why Your Startup Team Might Be Clueless (And How to Fix It)Today I’m dissecting another fascinating topic that could make or break your startup’s success: the Dunning-Kruger effect.Jul 23Jul 23
S K PrasadinSmarketer: Unpacking Business Strategies11 Startup Teardowns: The Good, the Bad, and the Ugly (Lessons You Can’t Afford to Miss)Over the past week, I’ve dissected 11 different companies, from fintech giants to scrappy social media apps. And let me tell you, it’s been…Jul 17Jul 17
S K PrasadinSmarketer: Unpacking Business StrategiesNetwork Effects: The Hidden Engine Driving Tech Giants and Startups AlikeIn the fast-paced world of tech startups, there’s a concept that separates the unicorns from the also-rans: network effects. It’s the…Jul 3Jul 3
S K PrasadinSmarketer: Unpacking Business StrategiesWhy Are My Customer Acquisition Costs Skyrocketing? Here’s How to Fix ItAs a startup marketer, there’s nothing more frustrating than seeing your customer acquisition costs (CAC) suddenly spike without a clear…May 15May 15
S K PrasadinSmarketer: Unpacking Business StrategiesThe Day Supandi Became My WhatsApp Marketing MentorI practically grew up with a Supandi comic tucked under my arm. Those hilarious strips were my escape, and the simpleton Supandi was my…Feb 26Feb 26
S K PrasadinSmarketer: Unpacking Business StrategiesThe Most Common Digital Marketing Questions I Get from Young Marketers (And My Attempts to Provide…With over 15 years of startup marketing experience under my belt, I enjoy passing on knowledge to young marketers through mentoring. While…Oct 16, 2023Oct 16, 2023
S K PrasadinSmarketer: Unpacking Business StrategiesThe Psychology of Pricing: Unleashing the Potential of Psychological Pricing Strategies for Indian…Understanding the Importance of Pricing in a Competitive MarketOct 16, 2023Oct 16, 2023
S K PrasadinSmarketer: Unpacking Business StrategiesThe Blockbuster Meeting That Never Was: A Hollywood Tale of Missed OpportunitiesScene: Blockbuster Headquarters, Year 2000Sep 3, 2023Sep 3, 2023