Slavka JancikovaThe Power of an Authentic InsightWhen you build a brand narrative on something authentic, it becomes stupidly easy for the campaign to be impactful.Apr 27, 2022Apr 27, 2022
Slavka JancikovaNurturing Self-CompassionIf a friend asked you for advice, would you call them stupid? If your family member just achieved a significant milestone, would you tell…Apr 25, 2022Apr 25, 2022
Slavka JancikovaThe patience to build an iconic brand.Everyone wants to build a brand like #nike but only a few have the discipline to #justdoit. I can’t keep up with the number of times people…Apr 22, 2022Apr 22, 2022
Slavka JancikovaI would rather give away a piece of my kidney than to admit that I cried at work.I used to think that. I am not fully over that belief, but I am work in progress. In hindsight, every time it happened to me, I learned an…Apr 21, 2022Apr 21, 2022
Slavka JancikovaLeadership Traits that Ted Lasso and Buster Moon have in common.I’m a huge fan of Ted Lasso (I guess who isn’t). I am also up to speed on literally all animated movies by Pixar (courtesy of being a mom…Apr 20, 2022Apr 20, 2022
Slavka JancikovaSpeak Less, Listen More.I was reminded of this nugget of wisdom recently when a potential advertising partner was trying to sell their services to me. We had an…Apr 18, 2022Apr 18, 2022
Slavka Jancikova“I’m exhausted and I can’t deal with happy people showing off how well they’re doing.”I was about to sign up for the ten year Kellogg School of Management reunion and decided to check with a friend if she was coming as well…Apr 17, 2022Apr 17, 2022
Slavka JancikovaDon’t try to be a cactus when you’re a sunflower.Do you think a sunflower would compare itself to a cactus and wish to grow spines like cacti do? It would be ridiculous, wouldn’t it?!Apr 16, 2022Apr 16, 2022
Slavka JancikovaIf you keep looking through a pigeonhole, all you will find is pigeon💩.A wise person said this to me recently when we discussed the importance of customer research. And I couldn’t agree more.Apr 15, 2022Apr 15, 2022