The Best Twitter Handle For Your Brand: Twitter Marketing

Social Gathering Place
4 min readApr 14, 2022

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Twitter has gone from a place for people to share their every thought into a powerful marketing platform that lets brands speak to their audience in real-time. With over 321 million monthly active users, it’s easy to see why companies keep using Twitter after all of this time. From hashtags and pinned tweets to Twitter lists and social media influencers, there’s a lot to Twitter. With the right marketing plan, businesses can use the platform to increase sales, boost brand recognition and improve customer service.

Your Twitter handle is your identity on the Twitter platform. The username can contain a maximum of 15 characters, and appear like the @ sign in your profile URL “http://twitter.com/[handle]” in the visitor’s browser bar and it should be unique. As you know that there are 330 million monthly active users on Twitter, so it is difficult to get the handle of your choice.

Plan The Perfect Twitter Handle For Your Brand:

Find A Unique Name:

Being unique is another way to get your account to stand out. The more unique your handle is the easier it will be to find it. Usually, the best thing to do would be to use your company if you’ve already got a unique name. As long as you have a company name that’s already original, choosing a unique name for your Twitter marketing should be easy. All you need to do is to use your company name as your Twitter name.

Use a relevant name:

If you have an established business or personal brand, use the name. If users have already claimed your title, adding descriptors may help. Your Twitter name should be relevant to your name or your company’s name. This way people can find your profile easily because this name will be displayed on your profile and your Twitter URL. If your Twitter name is something completely different from your real name it could make it hard for people to find you.

Keep it short and sweet:

the-best-twitter-handle-for-your-brand-twitter-marketing

Twitter is all about short, instant-impact content. Keep your name small to avoid taking up too much of the character limit when people respond to you or retweet your content. The word limit on Twitter restricts you to keep your Tweets to a length of 140 characters. If someone Tweets something from your website and if the Tweet is too long to be shared, they will start cutting it down. They will get rid of hashtags, the message, and eventually your name to help it fit in.

Avoid difficult to remember elements:

The Twitter Handle should be as simple and memorable as possible. Adding numbers and underscores makes your username more complex and tough for followers to discover.

Be consistent:

Use the titles you embrace on other social channels. This will help with cross-promotion and make it easier for Twitter followers to track you. Try your best to find the best Twitter name you can. Each day 460,000 people sign up for a new account. So your favorite name could be gone at any time — visit Twitter and find and reserve your favorite Twitter name as soon as you can.

Easy to remember:

You also want your Twitter name to be easy to remember. So if your name is easy to remember they can just add it to their Tweets. If it’s hard to remember they will need to go through your website or through search engines to find your name every time.

Best Tool For Twitter

Socinator lets you manage other social media accounts and your Twitter account, allowing you to schedule your tweets, manage your replies, respond to messages and tweets, and generally automate your account’s management. It uses tabs for each profile you connect to it. Socinator offers a free version, or you can use the free version for a trial.

You can also watch: How To Auto Like On Twitter Using Socinator

Final Words:

A Twitter name is there to help people find the company they’re looking for. It must be unique to your account. While choosing a Twitter handle may seem simple, the user base of Twitter only continues to grow. This means that finding the ideal handle on the first try isn’t as easy as it once was. If you follow the above points and keep it short and relevant your Twitter name should be quite easy to remember.

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