In what ways can digital tools bring residents with different levels of engagement together to build an inclusive community?
In light of the pandemic caused by Covid-19, much of the connections we have and continue to make in the physical world have been transferred to the digital sphere. One of the issues that came to the forefront during this period is the importance of human connections and how they can be translated into the online world. Our perception and experience with human interactions have changed. …
As part of the AIxDesign community, on October 29th, Nirman Dave presented a keynote showing the current stage and new possibilities for Machine Learning. Nirman is a co-founder of obviously.ai, a non-technical business analyst tool to run predictions on historical data rapidly. In his talk, he shared his knowledge and perspective on the past, present, and future state of no-code ML, covering relevant topics summarized in this article.
Like any other new subject related to technology, Machine Learning (ML) has emerged in the last years, bringing an all-new world of possibilities for those who know how to use it.
Nirman describes Machine Learning as “the art of finding patterns in a data set”. …
Working in advertising for over ten years and switching to UX two years ago. I realized how storytelling is crucial for both areas and, at the same time, how similar and different it can be. Based on my own experience I will be looking into the storytelling usage and their advantages, but also highlighting the differences and how it applies to each area.
On advertising, you need to connect users with the product you are trying to sell, using different ways to tell your story. …
Since I started learning UX, I have been reading articles that end up in the same question: “Should UX designers learn to code?”
I always asked myself about it and in my opinion, it’s really important for designers to understand which components you can use, the complexity of implementing it, and the features every component can have. This helps you to deliver better designs and to speed up the development later.
Also today, some tools like Framer already include coding experience that enables you to build more complex and complete prototypes. …
I remember since my childhood that I was already very proactive about my career. At that time I truly believed that Audiovisual was my only and correct path, following my parents on their professions. On my 15 years old I decided to follow my instincts and started my internship and technical High School studying advertising.
My first turn happened during university in 2009 when I chose to go to a film school thinking it was a better fit for my plans. But after 2 years I realized my course was very limited and I would like to study more deeply in the communication area, studying cinema outside of the box interested in other platforms, mainly the online ones. …
This story is a follow-up on my previous article UX Case Study — App to control migraine.
Tools Used: Sketch, Invision
Target Devices: Mobile (iOS)
Time: 1 week
A few weeks have gone since I start working on the UX for my last project, an app to help people who suffer from Migraine. In my last post, I described my journey through researching and the mid-fidelity prototype creation. Now I'm going to continue the process presenting all the steps until the creation of a high-fidelity prototype.
As a follow up from the last works, I started conducting a usability test identifying possible improvements during the development of the next designs. …
After presenting the mid-fidelity prototype we continue the research process conducting a usability test, in order to have a concise product and have support data from users. We decided to perform a guerrilla test, interviewing toy store employees and parents at the playground.
We conclude from the test that they:
Now with the collected data, it was time to work on the UI based on the process to build the high fidelity prototype. …
This quick 4 days project was a challenge to create a new feature on a current app. For this third challenge part of Ironhack — UX/UI Design bootcamp, I chose to add a very cool feature for Treatwell an application for finding beauty treatments.
To start this process, I made a Business Research, analyzing 7different apps, direct and indirect competitors with Treatwell, identifying opportunities and common points.
From that, I could found great insights and organize ideas in order to identify the "Job to be done". …
Tools Used: Figma, Miro, Sketch.
Target Devices: Mobile
For the second work as part of Ironhack, we received the briefing to work in an individual Wellness project. I had one week to develop an idea, research, define, and create the mid-fidelity prototype, for that, I explored how we can leverage technology to help people live a healthier life. Thinking about the wellness briefing I chose to explore the Migraine theme.
Migraine is the 3rd most prevalent illness in the world.
"Amazingly, 12% of the population — including children — suffers from migraine.
While most sufferers experience attacks once or twice a month, more than 4 million people have a chronic daily migraine, with at least 15 migraine days per month." …
Tools Used: Figma, Miro, Sketch.
Target Device: Desktop
For the first work on Ironhack as a group of 4 people from different nationalities, we received the briefing and worked for 2 weeks designing a new website for a local Toy Story in Amsterdam. Focusing our efforts on delivering great shopping experiences in order to find solutions for the end-users.
As a local Toy Store based in Amsterdam, the shop carries the whole range of new classic toys with a wide range of toys, from wooden ride-on toys hanging from the ceiling, musical instruments, miniatures for dolls houses, dress-up clothes, wooden toys for babies to train sets (and everything in between). …