Sonia Sahney Nagar – Medium

Sonia Sahney Nagar

Sonia Sahney Nagar

The Rule of 40: A Refresher

High growth startups are not expected to be profitable, but in the wake of 2021’s excesses, startups are now expected to manage the bottom…

1 min readOct 3, 2023

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The Rule of 40: A Refresher

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Sonia Sahney Nagar

Investing in Marketplaces

I often advise founders to target their investor outreach by researching what investors’ interests are. This only works if investors share…

2 min readSep 14, 2023

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Investing in Marketplaces

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Sonia Sahney Nagar
in
The Community Fund

Behind Every Strong Local Community is an Army of Women Running Businesses from Home

By: Sonia Sahney Nagar + Kara Weber

6 min readMar 2, 2021

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Behind Every Strong Local Community is an Army of Women Running Businesses from Home

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Sonia Sahney Nagar
in
The Community Fund

Little Girls’ Dolls, Big Business

How & Why we Invested in Healthy Roots

5 min readFeb 5, 2021

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Little Girls’ Dolls, Big Business

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Sonia Sahney Nagar
in
The Community Fund

My Path to Investing with The Community Fund

Also: Why Community matters to me, and the kinds of companies I’m excited to invest in

9 min readJan 18, 2021

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My Path to Investing with The Community Fund

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Sonia Sahney Nagar
in
Midwest VC Musings

What does your Brand Sound like? Voice Technology in Mobile

Prior to venture capital I ran mobile for RetailMeNot, a consumer deals site that had over 28M app downloads. From that vantage point I had…

5 min readSep 10, 2018

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Sonia Sahney Nagar
in
Midwest VC Musings

The Ice Cream Diet and 3 More Organic Marketing Tactics that Worked

There is no shortage of investor articles (including my own) about the importance of having healthy unit economics and measuring paid…

6 min readAug 20, 2018

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The Ice Cream Diet and 3 More Organic Marketing Tactics that Worked

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Sonia Sahney Nagar
in
Midwest VC Musings

In Search of the Next Gen QVC

QVC is not revered as a juggernaut the same way Amazon is, nor does it get begrudging respect like Walmart, but it is a behemoth. With last…

5 min readAug 6, 2018

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In Search of the Next Gen QVC

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Sonia Sahney Nagar
in
Midwest VC Musings

How to Convince a VC You’ve Built a Winning Brand

For consumer startups, brand is an important part of your competitive differentiation and will be a key part of how an investor evaluates…

6 min readApr 20, 2017

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Sonia Sahney Nagar
in
Midwest VC Musings

Having a VC Cohort Conversation: What VCs expect from Cohort Analysis

Once upon a time I founded a company. I now play a different role in the fairy-tale as a VC. One of the things I wish I’d understood better…

5 min readOct 27, 2016

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Having a VC Cohort Conversation: What VCs expect from Cohort Analysis

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Sonia Sahney Nagar

Sonia Sahney Nagar

Exploring new things. Angel + board director + investing for @theCommunityFund by way of @PritzkerVC @RetailMeNot @Pickie @Techstars and @Amazon.

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