PinnedSophia RubinoinBootcampInnovation ≠ user experience improvementThoughts on less sexy innovation drivers3 min read·Jan 8, 2023--11--11
Sophia RubinoinBootcampProduct Development 101: Develop to WinProduct Development Rules for Entrepreneurs·6 min read·Feb 26, 2023--1--1
Sophia RubinoinBootcampHow to Create Value for Users: What is the Next, Better Step?Identifying value creation opportunities·13 min read·Jan 31, 2023----
Sophia RubinoinThink Like a CPOAnalyzing the current solution set: what is your future competition getting wrong (and right)?Competitive analysis overview for early-stage competitor research12 min read·Jan 4, 2023----
Sophia RubinoinThink Like a CPOFinding a startup idea: 5 evergreen sources of user problemsHow-to guide for digital / on site problem identification7 min read·Dec 28, 2022--2--2
Sophia RubinoinThink Like a CPOLeveraging holistic design principles to improve productsOverview of Design for Excellence9 min read·Dec 25, 2022----
Sophia RubinoinThink Like a CPOHow to identify user pain pointsE2E journey mapping8 min read·Dec 21, 2022----
Sophia RubinoinThink Like a CPOFinding the (right) problem to solve: what will you make better?Problem identification for early-stage startups6 min read·Dec 14, 2022--2--2
Sophia RubinoinThink Like a CPOChoosing your target user group: who are your future customers?Target user selection8 min read·Dec 11, 2022----
Sophia RubinoinThink Like a CPOCrafting a problem statement: a guide for first time entrepreneursWelcome and congratulations! Deciding you want to embark on the journey of creating a new product (or improving an existing one) is a…7 min read·Dec 11, 2022----