Sophic SynergisticsIs AI in healthcare the next big thing? Maybe… But not so fast.There are some new superstars in Silicon Valley these days, and Walter De Brouwer, Founder and CEO of doc.ai is one of them. His company…Feb 4, 2019Feb 4, 2019
Sophic SynergisticsDid hackers leak your health information?Did you know that the U.S. Department of Health and Human Services’ Office for Civil Rights has a wall of shame? Well, it’s not officially…Feb 4, 2019Feb 4, 2019
Sophic SynergisticsReducing the risk of self-contamination in healthcare settings depends on human factors.As you’re reading this, the Democratic Republic of the Congo (DRC) is experiencing the second worst Ebola outbreak in history. Since last…Feb 4, 2019Feb 4, 2019
Sophic SynergisticsAdvice that all medical device companies need to read RIGHT NOW.If you’re a manufacturer of a medical device, beware. Over 250 journalists spanning 36 countries and representing over 50 media outlets…Feb 4, 2019Feb 4, 2019
Sophic SynergisticsYes, customers will fight for the best products and services.It happens every year on Black Friday… Bargain hunters engage in frenzied fights to get their hands on the best deals. Most of us watch…Dec 3, 2018Dec 3, 2018
Sophic SynergisticsinNYC DesignThey just don’t get it: Why so many retailers are failingRetail is tough… there’s just so much competition these days. And who can compete with Amazon?!Nov 30, 2018Nov 30, 2018
Sophic SynergisticsInnovative?“Boeing ramps up automation, innovation as it readies 737MAX,” the headline of The Seattle Times article read. It was February 14, 2017…Nov 30, 2018Nov 30, 2018
Sophic SynergisticsCan human centered design help us to eat healthier?Can human centered design help us to eat healthier? Read our thoughts. Sophic Synergistics is a Houston human factors firm.Oct 22, 2018Oct 22, 2018
Sophic SynergisticsBy putting people first, human centered design can prevent product failure… and loss of life.“I was driving along the bridge, and at a certain point I saw the road in front of me collapse, and I went down with the car,” Davide…Oct 9, 2018Oct 9, 2018