Benjamin SoukiassianFeature TimingOne of the well known pitfalls when building a product is the bias toward adding features as a way to improve the overall product…Jul 6, 2018Jul 6, 2018
Benjamin SoukiassianConvenience & high fidelityI read a book a while back called Trade-offs. The central premise was that the way people experience products or services can be mapped on…Jul 6, 2018Jul 6, 2018
Benjamin SoukiassianThe perception of designWhen I started designing the first website mockups for my company, Showmade, I had no significant design experience. Looking back on those…Jan 3, 2016Jan 3, 2016