Sowmya UdayashankarLead Scoring Methodology.Developing a lead-scoring methodology is essential for prioritizing and distinguishing between high-quality leads and low-potential…Sep 9, 2023Sep 9, 2023
Sowmya UdayashankarHow to leverage Lead Scoring for Campaign Optimization and Sales-Marketing Alignment?The lead scoring system offers a more targeted and effective way to handle leads. Here’s how the lead scoring system would support:Sep 9, 2023Sep 9, 2023
Sowmya UdayashankarHow is Marketing ROI calculated?Measuring marketing ROI is essential. It provides insights into the effectiveness of marketing efforts. When you calculate the marketing…Sep 7, 2022Sep 7, 2022
Sowmya UdayashankarMust-Know Digital Marketing Terms!This is the extensive list of digital marketing terms, acronyms, lingo, and buzzwords. If you are new to digital marketing, understanding…Jan 26, 2022Jan 26, 2022
Sowmya Udayashankar5 SEO White Hat Link Building StrategiesLink building is the process of getting hyperlinks from other websites to your own. Building backlinks are the cornerstone of any…Jan 26, 2022Jan 26, 2022
Sowmya UdayashankarOn-Page SEO Technical Checklist to boost your Website Rankings.On-page ranking factors can have a big impact on page’s ability to rank if optimized properly and its the cornerstone of every well-rounded…Jan 26, 2022Jan 26, 2022
Sowmya UdayashankarMy new career with Digital Marketing Nanodegree Program!I graduated with Bachelors in Marketing and have a Diploma in Fashion Marketing. I worked with well-known corporate companies back in…Jul 8, 2017Jul 8, 2017
