Spark Research Collective – Medium

Spark Research Collective

Pinned

Spark Research Collective

Researching customer personas

By Kelsie Gillig, Co-Founder of Spark Research Collective

Oct 24, 2022

figure holding up a large magnifying glass and looking through it

Oct 24, 2022

Pinned

Spark Research Collective

The Spark Story: How three anthropologists found consulting

By Kelsie, Kelton and Megan — the co-founders of Spark Research Collective

Sep 28, 2022

The Spark Story: How three anthropologists found consulting

Sep 28, 2022

Spark Research Collective

How to ask good questions… in your next research study

By Kelsie Gillig (Co-Founder) and Daniel Ng (UX Researcher) at Spark Research Collective

Oct 20, 2022

How to ask good questions… in your next research study

Oct 20, 2022

Spark Research Collective

The Spark Research Framework: And what’s anthropology got to do with it?

By Kelsie Gillig, Co-Founder of Spark Research Collective

Oct 12, 2022

Image of a lightbulb surrounded by idea bubbles.

Oct 12, 2022

Spark Research Collective

Getting to “Why” in Your Research

By Megan McQuaid, Co-Founder and Experience Researcher at Spark Research Collective

Sep 26, 2022

Getting to “Why” in Your Research

Sep 26, 2022

Spark Research Collective

Online Ethnography: how to tap into a world of potential customers

Aug 31, 2022

Online Ethnography: how to tap into a world of potential customers

Aug 31, 2022

Spark Research Collective

A Perfect Match: Anthropology meets User Experience (UX)

Part 3: Becoming Resilient

Aug 12, 2022

A Perfect Match: Anthropology meets User Experience (UX)

Aug 12, 2022

Spark Research Collective

A Perfect Match: Anthropology meets User Experience (UX)

Part 2: Insatiable Curiosity

Aug 1, 2022

A curious cat

Aug 1, 2022

Spark Research Collective

Product Market Fit: Why you need research to find it

Written by Kelsie Gillig Co-Founder and UX Researcher at Spark Research Collective

Jul 25, 2022

A woman fits two puzzle pieces together as a metaphor for finding the perfect fit.

Jul 25, 2022

Spark Research Collective

A Perfect Match: Anthropology meets User Experience (UX)

Part 1: Empathy Experts

Jul 25, 2022

A Perfect Match: Anthropology meets User Experience (UX)

Jul 25, 2022

Spark Research Collective

Spark Research Collective

We help businesses discover unexpected opportunities. Get in touch to learn how we can help you!

Following

Help
Status
About
Careers
Press
Blog
Privacy
Terms
Text to speech
Teams