SponsokitinSponsokitYouTube is cracking down on pranks it considers dangerous or harmfulThe platform has added to and clarified guidelines on videos that show what it terms dangerous or emotionally distressing “pranks” or…Jan 16, 2019Jan 16, 2019
SponsokitinSponsokitAn effective scaling methodology for branded video marketingThe key to effectively scaling your branded video marketing is to adopt an always on approach constantly testing new creators and…Jan 9, 2019Jan 9, 2019
SponsokitinSponsokitUse branded video to educate your target customersWhile most likely the end goal of your branded video campaign will be to sell your product, marketing content that is too much like an…Jan 2, 2019Jan 2, 2019
SponsokitinSponsokitNew podcast: The future of influencer marketingIn the third Sponsokit Podcast we talk to the influencer and partnership manager of book app Blinkist about his experience with influencer…Dec 19, 2018Dec 19, 2018
SponsokitinSponsokitYouTube Rewind 2018 could pinch top spot for platform’s most disliked videoYouTube’s homage to its creators and iconic moments that defined the platform in 2018 has failed to hit the mark with fans.Dec 12, 2018Dec 12, 2018
SponsokitinSponsokitTop 10 highest earning channels on YouTubeA seven year old boy who reviews toys is the highest earning YouTuber according to research by Forbes Magazine published this week.Dec 5, 2018Dec 5, 2018
SponsokitinSponsokitWhat is influencer marketing?As the fastest growing marketing channel, influencer marketing has been a hot topic and industry trend for at least the last four years.Nov 28, 2018Nov 28, 2018
SponsokitinSponsokitHow to brief your influencersBriefing your influencers is a multi step process that underlines all communication between you and the social creators you are…Nov 21, 2018Nov 21, 2018
SponsokitinSponsokitKeep your advertising native to drive conversion ratesTo increase your reach to your target customers and to gain the best conversion rates keep your online advertising native beginning to end.Nov 14, 2018Nov 14, 2018
SponsokitinSponsokitA new way of branded video marketingOne of the reasons for branded video marketing’s growing success in the last years is its creativity, originality and adaptability.Nov 7, 2018Nov 7, 2018