Sean ThompsonGDPR as a money making scare tactic.I realise I need to understand and tackle GDPR — I do a lot of analytics, email and digital marketing, and so it’s important I understand…Feb 7, 2018Feb 7, 2018
Sean Thompsonindigital expertHow to back up your MailChimp data.I’ll admit it, I’m a hoarder, especially when it comes to information. I think information should be well labelled, meaningful and archived…Jul 29, 20172Jul 29, 20172
Sean Thompsonindigital expertWhy you should never send email without a subject line.While I am occasionally guilty of it, one of my biggest frustrations is when people send me an email without using a decent, descriptive…Jul 29, 2017Jul 29, 2017
Sean Thompsonindigital expertEmail reputation — how meaningful is sender score?I’m writing this article because recently I terminated a contract with a large, well known and trusted business because they benchmarked…Jul 18, 2017Jul 18, 2017
Sean Thompsonindigital expertAnalytics users — pretend like GA costs you money, try and get some ROIEvery morning a huge swathe of London’s commuters pick up their free copy of the Metro. They flick through the adverts and maybe read a few…Jul 18, 2017Jul 18, 2017
Sean ThompsoninLove FlightVideo — Scary Near miss on final approachWhen you’re in a busy circuit you’re sharing space with other planes which are sharing a small patch of sky with you — so it’s a time when…Mar 31, 2013Mar 31, 2013
Sean ThompsoninLove FlightBird Strikes — myths and factsOnce, man looked to the sky at birds soaring majestically and dreamed of joining our feathered friends in the air.Feb 10, 2013Feb 10, 2013