Sricharan KasettiinAmplify.aiWhy CMOs should pay attention to ‘Messaging’In 2018 the world-wide digital ad spend as per eMarketer report will be approximately $270 billion accounting for 43.5% of the total ad…Aug 3, 2018Aug 3, 2018
Sricharan KasettiPersonalizing news, a pain point or the wrong problem to solve?There are ever-growing sources of news for people world over. Every day, hundreds of newspapers, news websites, apps, aggregators, social…Sep 21, 2016Sep 21, 2016