Srinath ShankarGaming Consumerism Part 2- The ultimate playbook!2 weeks back I wrote a piece on how business in India has played the consumerism game in the last few years. In this part I am going to…Jul 18, 2017Jul 18, 2017
Srinath ShankarGaming Consumerism- the Brand Vs Consumer Matrimony!Around 8 years ago, I fulfilled my imagery of traditional big Indian dream -Finish MBA, Land a job and set sail for the dreamland. The list…Jun 24, 2017Jun 24, 2017