Go to the profile of Rob Peters
Rob Peters
Relationship Capital, SaaS and Culture Strategist | Business Advisor | CEO| Author of Standard of Trust Leadership
Coming in May: Standard of Trust PE.ER

The Power Of The Individual To Social Business

A Social Business as defined by IBM is one that is engaged, transparent (allowing people and culture to reflect your brand and your values), and is nimble (speed, gaining real-time insight and making quicker and better decisions). The benefits of building a social business are higher sales and profitability due to trusted relationships and brand advocacy. To nurture a social business, your people need to be engaged. There is not a large organization today that is not challenged by the low engagement from a great number of their employees.

Over the past two decades, B2B, B2C, mobile technology, exchanges, LinkedIn, Facebook, and Twitter have transformed how we connect, collaborate and build relationship capital both personally and commercially with our hyperconnected, transparent, and morally interdependent world. In social business, we have just scratched the surface of leveraging peer-to-peer networks to drive speed, volume, and value.

Last week, in the midst of a discussion on the future of social business with one of my colleagues, one idea that really became clear in my mind, is just how much power and influence the individual person has today. That power can be utilized to make a difference, disrupt entire industries, or even change the world.

As we think about disruption and change, what we have at our fingertips today as an individual is unique and historically unprecedented. What we are seeing is the balance of power shifting from large corporations into the hands of individuals and smaller start-up businesses who are committed to authentically connecting with their customers and serve a new need. Whether you are in a large company or an individual, it is no longer about who has the most financial capital, the raw materials or global reach, the balance of power has shifted and it is here to stay.

The PE.ER Platform

PE.ER or Performing Excellence.Engaging Recognition is a service by which you connect with people inside and outside your firm and make commitments that earn social recognition and rewards.

PE.ER is both a:

  • Social Recognition Platform
  • Performance Management Platform

Conclusion

The PE.ER platform has been built on the knowledge and wisdom of a group of volunteers over a ten year period. To succeed as a business leader, professional, entrepreneur, or independent contractor requires more openness and transparency. The networked economy places a premium on those individuals of character, competency, good intent, and proactivity that earn relationship capital or credibility. It is not just about the number of social connections, but about the quality of your social relationships that will allow you and your business to sustain and grow in accelerating world of change.

What do you think?

www.StandardofTrust.com

http://www.amazon.com/Standard-Trust-Leadership-Transforming-Relationship-ebook/dp/B00IK1T6Z6