Meri StarkMarketing communication planningCompare different marketing communication planning models: what are the stages?Oct 9, 2018Oct 9, 2018
Meri StarkIntegrated Marketing Communication (IMC)What is IMC and what does it mean for a company to follow IMC?Sep 24, 2018Sep 24, 2018
Meri StarkCommunicating brand through storytelling and social mediaStorytelling a crucial part of being a human. Stories act as cultural narrative and since the beginning of time have taught us how to…Sep 17, 2018Sep 17, 2018
Meri StarkBrand architecture and brand strategyWhat brand architecture models do companies you know use?Sep 17, 2018Sep 17, 2018