Change is constant, and as a growing business, you may consider reviewing and revamping your marketing strategy regularly to stay relevant. However, one aspect of your business you may not necessarily need to change is your customers. …

Starting a business is a big step that requires careful planning; knowing what questions to ask can help give you a good start. With probably a thousand and one questions in mind, you may wonder where to begin. …

Kenyan startups raised nearly one billion dollars in the first half of 2022, surpassing what the country secured in the whole of 2021. For Kenya, this represents a 422% growth in funding raised, when compared to a similar period last year — when the country’s startups raised $157 million. The…

Helloo Mogul! One essential aspect to consider as a growing company is your staff. Your main priority in the day-to-day operations of your business may be to satisfy your clients (which is a must for any thriving enterprise). However, you may overlook your team members, who are just as vital…

Many businesses had to adapt in various ways to survive the COVID-19 pandemic. The pandemic raised a slew of uncomfortable questions that many businesses might have avoided in ‘normal times.’ …