Importance of EQ in starting a Business

Entrepreneurship is a daring act – the kind that requires ambitious entrepreneurs to make sacrifices, to let go of comfort, to tread into the unknown and to do the unthinkable.

Emotions drive people, and people drive performance. What this means is that the actions you are taking are primarily based on your emotions. This is where emotional intelligence (EI) comes into play.

Emotional intelligence is important for all of us – personally and professionally – but entrepreneurs need more of it just because they experience a lot more “emotional currents”. To be an entrepreneur, you’d have to nurture the idea that takes birth in your head. You’d then execute the idea, grow it into a business and then actually run the business.

You’d wear multiple hats, juggle multiple tasks, and achieve more in a day than what most people do in a week. Without the right amount of emotional intelligence, the creative spark erodes. However, having emotional intelligence is not about throwing logic out of the window. True emotional intelligence is a combination of rational thinking and the wisdom of emotions.

EQ is all about understanding the factors and people that surround you. Rather than just see a problem, you need to see beyond it, looking at the factors that lead to it and how to change them.

Recognizing and validating emotions that other people experience is a simultaneous game of feedback and analysis. As you grow aware of your own emotions, you’ll begin to be respect and be aware of others’ emotions, too.

Then, you’ll begin to listen more, accept how others are, be more tolerant towards others and become an outstanding communicator. You tend to be more patient and you’ll trust people more.

When you accurately comprehend the emotional weight of every message coming to you from employees, clients, and vendors, you’ll be in a better position to modify your behavior and address their needs. This will make the workplace a much more pleasant place, as well as a successful one. If your employees respect you and your ways in which you lead them, they will respect their work and do it to the very best of their ability.

In short, you’d lead better. You’d sell better. You’ll do business better.

There are some ways emotional intelligence can create tremendous value for an entrepreneur and their small business.


If you are ever going to be successful in business, as an entrepreneur, self-management is the way to go. Let’s say you launched a product or service but not many people have signed up or are even aware of its existence. Do you consider this experience a failure, or do you see it as an opportunity to adjust, change and grow?

Many people in this situation internalize this experience and label themselves as a failure. As a result, they give up on their dream of being an entrepreneur. Even when people criticize you and dislike what you have created, do you judge yourself based on their comments or do you keep them in consideration and still keep going? How you manage this situation is based on your ability to manage yourself on an emotional level.

Relationship Management

You have probably heard the saying “It’s not what you know, it’s who you know.” Your ability to build trust with influencers and potential business partners will either make you struggle in your business longer than necessary or it can propel you forward at super speed.

It is not about focusing on what you can get from these amazing people, but more about what you can give to them. All of the other emotional intelligence abilities come together in building powerful relationships and your awareness will help you connect and discover how you can make a difference in their lives—in a way that only you know how.


Your gravity is your own emotional quotient. Go happy, and come back to normal. Go sad, and come back to normal. The faster you can get back to normal, the more control you have over your emotions. Learn to control your emotions and the vibe that you are constantly exuding.

By Blurred Magazine

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