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By: David Hirsch & Nicole Imhof

Compound is launching our Innovative Leadership Series, featuring interviews between Partner David Hirsch and Compound’s network of Advisors and thought leaders. This month, we’ve interviewed Mindy Grossman, CEO of WW and longtime investor and advisor to Compound. She plays an influential role in helping our founders navigate branding, company culture, and generosity.

“Culture trumps strategy,” says WW CEO and President Mindy Grossman. Grossman has transformed what it means to run a company dedicated to healthy eating while at the helm of what was once known as Weight Watchers for two years, this July.


I couldn’t be more excited to share a piece of exciting news for Compound’s future, our portfolio companies, and our future portfolio companies. Mike Dempsey will be joining Josh and I on the investment team at Compound, leading the firm’s efforts and new investments in Frontier Technologies, as well as other emerging categories.

I often hear people discussing the question — what is frontier tech? In some ways, it’s difficult to define and your definition may depend on what industry you are in or where your organization falls on the spectrum of disruption. It wasn’t too long ago that having…


Today would be my dad’s 74th birthday. For those that don’t know, I lost my father suddenly almost nine months ago now. It has been the most difficult thing I’ve had to deal with thus far in my adult life and I know that the rest of my family, friends and countless others who were directly and indirectly touched by my dad probably feel similarly. Up until that fateful day, my dad had also been my rock, the one person I knew I could always count on. …


There is an unmistakable shift happening related to the idea of the workplace. Certainly throughout the tech ecosystem, but also increasingly prevalent in established corporations in legacy industries, employees are gaining increased flexibility with the space they make their offices. A recent study states that 80–90% of the U.S. workforce would like to work remotely a few days a week. Businesses that have embraced this trend and accommodated remote employees can draw from a much larger pool of applicants in order to find the right team members based on fit and aptitude, rather than being limited to a commuter-friendly radius.


One of the recurring themes we consistently gravitate towards at Metamorphic Ventures is how technology both disrupts and partners with traditional industries. For us, being headquartered in New York isn’t only necessarily about the incredible tech community that continues to thrive, but also the number of traditional industries represented. Access and understanding of those industries allows us to seek solutions to specific challenges and opportunities as it relates to technology. Many of our investors and advisors are comprised of people that represent these industries.

As a result of this theme, we were thrilled to meet both Dave Lyman and David…


As I’ve written about in the past, we’ve become accustomed to using our smartphone as a “magic wand” of sorts, matching supply and demand and accessing previously unbundled and inaccessible goods and services in a matter of moments. So why is it that there is still a pharmacy on every corner open 6–7 days a week, with long lines and long wait times? Telemedicine has given us the ability to see a doctor either in person or virtually with the push of a button, yet we still have to wait on long lines at the pharmacy to pick up the…


I’ve learned so much from my friend and Metamorphic advisor David Sable over the years. I met David for the first time 12 years ago when he keynoted the DMA Conference in Arizona. After he spoke, I waited for him so I could introduce myself and we’ve been friends ever since. I’ve spent countless hours talking with David about data, ubiquity of technology, credibility, and innovation. His insight and creative thinking are second to none. I’m excited to share his wisdom below.

#1 You have been doing this a long time, really beginning in direct response and now leading one…


In a world of constant disruption and innovation, human interactivity and connection will always have a place amongst our basic needs. This is why so many companies replacing brokers and agents of various sources can build big, profitable companies but oftentimes exist only as a small portion of the true market size.

With the rise of companies like Slack and Box, the phrase “consumerization of the enterprise was born”. At the same time, many attributed this trend to bottom up growth, as small teams within larger enterprises use a product that is so addictive and clearly superior to legacy products…


Being a dad is awesome. It’s the absolute greatest experience I’ve had in life. Sometimes it’s difficult to juggle work, travel, and the kids’ schedules all at once. Being a single dad only makes these things even harder. Being a VC, I’m constantly looking for new products and technologies that can help. Given this vantage point, I have a unique perspective on certain on-demand services. We’ve seen a ton of companies that don’t solve pain points for users and many that I found to be incredibly helpful given my two kids and my busy schedule. …


Emerging markets is the next frontier for mobile content and applications. However, tapping into this burgeoning market requires a different mind set. For some of the people in these markets, a smartphone is the first computer they have ever been exposed to. In order to help them get on the mobile internet on-ramp and engage with the content, we need to provide a different and intuitive user experience. Also, although the smartphone hardware costs have dramatically declined, lots of smartphones users in these markets deactivate their data because of the relative high cost of data compared to their disposable income.

David Hirsch

Managing Partner/founder @compoundvc, xgoogs @google, board @girlswhocode and @RiverFundNY. Father of two. Well done is better than well said -Ben Franklin

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