With more than 100 events taking place during this year’s Startup Week, we know how difficult it can be to find what events matter most to your interests and needs. So, we asked individuals from different industries around the community to help us put together curated Startup Week “playlists.” See below for a curated list from Sarah Marshall, Content Marketing Manager for Bellhps, on Startup Week for Marketing Your Startup.
Your Name: Sarah Marshall
Why/what you are excited about Startup Week this year?
I’m excited about all of the events this year on topics that go beyond growth and funding. From overcoming unconscious bias to the importance of workplace diversity to mental wellbeing and creating powerful company cultures, I am loving the variety of events and opportunities this year.
What is the value of the Startup Week for those looking to improve how they market their business?
Startup Week provides a great opportunity to see and hear about the creative ways people have tackled challenges and found solutions. In that way, attending Startup Week is a lot like having an older sibling. You get the chance to learn the lessons others had to learn the hard way! Whether that next level for you is getting funding or expanding nationwide, there is likely someone in the room with you facing similar hurdles or has overcome them.
What events should you attend if you’re looking to improve your marketing chops?
Marketing for Healthcare Startups & Small Practices
Tuesday, October 22 • 11:00am — 12:00pm
DIY Website: What To Know
Tuesday, October 22 • 2:00pm — 3:20pm
How to Build a Million-Dollar B2B Sales Funnel
Tuesday, October 22 • 5:00pm — 6:00pm
The StoryBrand 7 Part Framework
Wednesday, October 23 • 10:00am — 11:00am
Let’s Talk Marketing: Marketing Automation — Why & How to Do It? (Part 2)
Wednesday, October 23 • 11:00am — 12:00pm
It’s Not About You — It’s About What Your Customers Actually Want
Wednesday, October 23 • 5:30pm — 6:30pm
A Way with Words: the Language of Branding
Thursday, October 24 • 3:30pm — 4:30pm
Marketing and Selling Your Startup with Bellhops
Thursday, October 24 • 5:00pm — 6:20pm