D uring the opening talk of our recent Copy Accelerator Virtual Event, I shared my “real” origin story. If you weren’t at the event… It was the story of how, in 2015, I started a health supplement company… And how, for the first year or so, we struggled mightily. Not a…

G ood Morning :) A few months ago, I created 60 jobs out of thin air. If you haven’t heard the story, here’s the short version: I simply posted on FB asking for offer owners in my network to put up $15,000 each… I said I would then turn…

I’ m having a legit bout of anxiety this morning. Why? Because there is a massive shift happening in eCommerce that I’ve been pretty much oblivious to. It’s a trend that accelerated dramatically in 2020… But I think it’s only going to get bigger in 2021. What is it? It’s…

Good morning, I don’t have a specific topic to write about today… So, instead… I’m just going to share three “random” things that are on my mind. Maybe you’ll find these interesting… But if not, no worries… Because there’s always tomorrow. 🙂 1. There’s A Coming Conflict Between Traditionalists and…

From the age of 19 to 21… I was partnered in a music business… And we had a retail record store… That was located inside of a local all-ages music venue. One of the big perks of having a record store inside of a venue… Was that whenever a band…

You may have heard me talk about how between the ages of 19 and 21… I helped start a music business that ultimately failed. 🤷‍♂ The business had begun as a retail record store inside of a music venue… Which was a decent idea — if you take away the…

I was reading an article in The Wall Street Journal about how grocery stores are changing. Specifically, one of the big points the article made… Is that retailers are now starting to make their own decisions about how to display items… Whereas in the past… It was big consumer brands…

So I had a really good session with Jude Charles one day. We covered a lot of ground… Ranging from my personal philosophies… To my core values… To my business model… To why I do what I do. And where I ultimately want to go. 🚩 One thing that Jude…

One thing I talk about a lot these days is being “ruthlessly efficient” with your time. Sometimes I call it being “obsessively protective” instead, but it’s the same concept. ⏳ For me, this means blocking off “hard time” for writing copy and then sticking with it. I turn off Skype, close Slack, ‘X” out of Facebook, put my phone face down, etc. It’s just me and…