NAGRA Insight TeaminNAGRAInsightTo what extent can we trust Algorithmic DecisionsAt a time when humans are becoming more reliant on AI — speech recognition on our mobile phones, real-time speech translation, computer…Jan 31, 2019Jan 31, 2019
NAGRA Insight TeaminNAGRAInsightOptimizing online video apps: learnings from the FIFA World Cup (Part 2)by Pietro Berkes, Oumaima Sabir & Jacques-Edouard GuillemotNov 23, 2018Nov 23, 2018
NAGRA Insight TeaminNAGRAInsightOptimizing online video apps: learnings from FIFA 2018 World Cup OTT (Part 1)by Pietro Berkes & Oumaima SabirNov 12, 2018Nov 12, 2018
NAGRA Insight TeaminNAGRAInsightA new algorithm to create customer journey mapsWhen using a service — e.g. navigating a website, purchasing a mobile phone bundle, calling a support center — customers take a series of…Sep 20, 2018Sep 20, 2018
NAGRA Insight TeaminNAGRAInsightMaximising the success of social media video channelThe widespread adoption of broadband internet, white-label OTT platforms and social media provide an inexpensive way to publish videos…Sep 14, 2018Sep 14, 2018
NAGRA Insight TeaminNAGRAInsightPay-TV providers: finding a way forward in a shifting contextLet’s look at how pay-TV providers can address recent changes in their industry and learn from their OTT rivals, making better use of data…Sep 14, 2018Sep 14, 2018
NAGRA Insight TeaminNAGRAInsightHow to do Personalized Marketing in 10 StepsThis checklist is designed to help pay-TV providers take a data-driven approach to marketing.Sep 10, 2018Sep 10, 2018
NAGRA Insight TeaminNAGRAInsightAI and marketing: the benefits for a pay-TV providerPay-TV providers can use AI to personalize their marketing campaigns, resulting in greater conversion than using segment-based marketing…Sep 7, 2018Sep 7, 2018
NAGRA Insight TeaminNAGRAInsightAI: 4 ways it can help a pay-TV providerArtificial intelligence means applying data science and machine learning algorithms to a large amount of data, in order to enable machines…Sep 6, 2018Sep 6, 2018
NAGRA Insight TeaminNAGRAInsightA GDPR primer for broadcastersThe European Union’s General Data Protection Regulation (GDPR) came into force in May 2018, to much fanfare. Here’s a quick look at what it…Sep 3, 2018Sep 3, 2018