It means you;ll make less, certainly.
5 Reasons Why You Should Build A Small Business — Not A Start-up
Jon Westenberg
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“It means you’ll make less, certainly.” — Not necessarily. Perhaps it means the probability of a huge payout is much less, but it doesn’t mean you’ll certainly earn less. For every tech entrepreneur with a $100mm payout, I’d argue there are are 100 small businesses with a $2-$5mm payout in earnings.